This month of March a new stage begins in coche.net. We launch campaign and we do it with a new air. We keep our identity, but we give a twist to our visual image, tone of voice and positioning. We are no longer just the biggest car deal! We go even further.
We want to be the expert mobility marketplace that guides people to discover which mobility solution or vehicle they need at each stage of their life. And we do it thanks to our network of professionals, technology and knowledge.
Now we are a brand with a purpose, close, innovative and digital, which is why we have opted for a new slogan ‘Your next move’ that also combines the new brand values.
This new campaign kicks off with our new spot, “Your next move”. Here it is, first:
In just 20 seconds we wanted to explain that at coche.net all people have the freedom to enjoy the mobility they need in a free, fair and circular way, positively impacting the environment. And we do it by creating quality content and experiences to motivate everyone to find their way and their way of moving.
What will be your next move? Whatever it is, let nothing stop you.