Possibly many do not know much about DiDi and its history; a company that has its origins in China and where it managed to end Uber in every way since it ended up acquiring it for 35,000 million dollars.
Didi Chuxing Technology is a company engaged in transportation. In the same way that other companies like Uber or Cabify work. DiDi is precisely this, an application that is responsible for facilitating transportation for those people who need to move from one place to another at a very cheap price and in turn employing many other people who are DiDi drivers.
Although it dominates all of China, relatively recently the company has wanted to expand to Latin America, something that is being carried out progressively but that is already showing positive results.Will DiDi manage to dethrone Uber??
DIDI and its history
The creator of DiDi is Cheng Wei who, after working for many years in the mobile payment division of Alipay and Alibaba, decided to create his own travel company. In 2012 he created DiDi, which has a very similar concept to Uber and the rest of the alternatives.
At the time, Uber dominated the Chinese market, and Wei probably had no idea what he would achieve with DiDi. An ambitious project, but with a road ahead that is far from easy.
The company had an investment of 15 million dollars by Tencent. At the beginning it competed with Kuaidi Dache. Another company that had investments from Alibaba Group.
For a long time the competition was fairly even. Both companies received considerable investments until an agreement was reached to merge, after this merger Didi Kuaidi was born. After the merger, the growth of the company was impressive in every way, becoming those who dominated the market.
DiDi vs. Uber
Uber tries to compete with DiDi in 2015. However, a year later the company announced that the competition was lost since the company was losing more than 1,000 million per year to be able to face DiDi.
After this, DiDi acquires the Uber division in China for 35,000 million dollars. Uber took over 5.89% of the company’s shares. All this did was further reaffirm the DiDi’s position in the market and take it to the top in a way that no one would have imagined. But all this is accompanied by a low price strategy, if you want to know how they achieved it, take a look at this post and find out.
DiDi and his story for the world
Although DiDi dominates China, it was not until relatively recently that it was announced that it would start operating in Mexico, Japan, Australia, Chile and Colombia. So the expansion plans for this company are on the table and possibly in the coming years it will be available in other countries.
As if this were not enough, the company invests in different competitors to get more users and obtain more income. It is currently estimated that the price of the company is around 50,000 million dollars.
Different kinds of services
The application has a section to choose what kind of service you want. You can go by DiDi Express or DiDi Premier with which you can choose the car with which you want to travel in case you are really demanding in this regard.
It also has another alternative called DiDi Luxe with highly experienced drivers and high-end cars. Although this service is focused on long journeys and they must be planned well in advance.
In a few words, DiDi started as a fairly basic but functional service that little by little not only expanded, but also grew to become the leader in China. Now it remains to be seen what the future holds for the rest of the world. If you want to know where DiDi is in parts of the world, check out our recent review and find out how far it has come.
