Monopolizing an entire market is no easy task. To be able to grab an entire section of the world market and unite it under one banner is a tremendous work of ambition and insight that you don’t see very often. This is something that is clearly seen in companies like Uber and Amazon.
Are they really companies that similar ones can be compared to in any fair way? Stay and then we’ll explain here what the answer to that is and why you should care.
Uber: Leaving taxis in the past
The taxi industry has been in a giant decline since Uber came on the market. More and more people prefer to use Uber than to be on the street and hail a taxi or call a local taxi line. For this there is a very simple answer: efficiency.
The taxi industry is something that has been in decline for a few years. There are famous cases of taxi drivers who murder, kidnap or simply care more about their money than the user experience itself. Also, many taxi lines are notorious for poor service in general. This is an aspect that Uber has taken with great ease.
Uber has been a company that has focused on what is most important in order to delight the user: its experience and comfort. By focusing on this, it has been possible to arrive at a fully automated system where the user obtains what they really need from a taxi trip, such as safety, comfort and speed.
In addition, all this has been condensed into the use of an application that, once you learn how to use it, is extremely easy to use, and with just a couple of movements you already have an Uber driver who is close to your area, with a reputation within the application that is fully visible, that will come looking for you and without delay take you to your destination.
The latter is the most important, and Uber has been able to use it in an unprecedented way. The fact that there is a demand in the market and that it has been responded to in such a good way speaks wonders of what Uber is.
So as such, companies like this and Lyft, it is almost impossible for them to have fair competition within the market. Everything is fast, comfortable and easy in Uber; the dream of every employee, employer and client.
Amazon: The giant among giants
Just as Uber has been able to take advantage of a deficiency in the market, Amazon has done more than that: it has taken over the market. The fact that you have a sales page where there are people who want to be taken under your wing speaks volumes about your significance in the industry.
Everyone buys from Amazon if their location will let them. This is because they have taken the entire production, sales and shipping process into their own hands. Just by ordering an item from Amazon, it is possible that the order will arrive in a matter of a few days and very safely.
This is also something that has been seen in the field of technology, where through their Kindle team, they have taken control of the world of book sales. When it comes to e-books, Amazon is king at this and is unparalleled. It has been able, very successfully, to monopolize the market in which it operates.
In fact, Amazon has expanded in such a way through the mind of Jeff Bezos, that there is no other company with which it can be compared at all. The shadow of him in a big way, and there is no person today who wants to fight him.
Because, yes, there are pages like AliExpress or Alibaba that lend themselves very well to selling online, but none do it as well and with as many products as Amazon.