Everything related to digital marketing in recent years has become essential for both small and large companies. In the event that we want or need to promote certain products over the Internet, we have some interesting software solutions like the ones we are going to show you below.
And thanks to technology, marketing has evolved greatly. Right now we have the possibility of automating and managing our campaigns more effectively in addition to creating new ones. All of this will help us grow our company even if we are not experts in this field.
The developers of these software solutions that we will talk about below are precisely for this purpose, since they try to help us in every way possible. They usually offer us both basic and more advanced tools to manage our digital marketing campaigns, all depending on our knowledge of the sector.
Both at an individual and business level, these software solutions will be of enormous help when promoting our product. We will also be able to establish a closer relationship with our current and potential clients, all online. We recommend that you take a look at the platforms and applications that we are going to show you below focused on this type of work.
Applications and platforms to improve digital marketing
Here we find both paid and free options, all depending on the mode of use or the need we have to manage the marketing of our small business. Let’s look at some extremely useful examples.
Dynamics 365. To begin, we will talk to you about the proposal that Microsoft itself offers us for this type of work. From here we will have the possibility of making use of integrated AI to get the most out of our data, combined with that of customers and thus create our own personalized marketing experiences.
MediaTool. On the other hand, we find a powerful tool that allows us to design our own personalized marketing campaigns. It also uses its own Artificial Intelligence to try to help us in these tasks and interact in the best way with our potential clients. One of the main advantages that we find here are the assistants who will guide us through the creation of these campaigns in order to simplify things for us.
MarMind. In this case we find a powerful solution for managing marketing resources at a business level. In this way we can create and manage the different campaigns that we design. It also offers us different functions to manage both budgets and results in a more efficient and productive way.
Adchieve. The Google search engine is an excellent way to focus our marketing campaigns. Here we find a tool that allows us to automate them and create them in the fastest and most effective way. This will allow us to promote our products and websites in the best way and without complications, all through Google.
Zoho Marketing Plus. The main objective of this other solution is to provide us with all the help when creating and managing marketing campaigns. For this, multiple online channels are used. All in order to be able to supervise all the campaigns that we have designed from a single interface. From here we can plan them, invite collaborators and discuss ideas in the simplest way.