The influence of the Internet has had a huge impact on the way people consume content and make purchases. This can be seen reflected in various sectors such as art. There are multiple platforms to buy and sell works of art or paintings and you can do it locally or abroad online.
The online market rises by leaps and bounds every day and artists can benefit from this change that is revolutionizing the way of buying. In previous years the tendency to buy online has increased by 30% this year alone.
Buy and sell works of art online
Specialized sites to sell works of art represent a new opportunity for artists to be able to show their creations without being limited by their geographical location. They can place almost any object for sale, although there are pages that are oriented only to the publication of paintings.
Saatchi Art
One of the best platforms to buy and sell art for its quality and solidity. It is currently available in more than 100 countries and offers a unique user experience due to its artistic advice.
For each sale that is made, Saatchi keeps a percentage, but the advantage is that the platform handles the logistics of package delivery. So the artist only has to worry about creating new works of art.
In order to be part of the Saatchi Art community, the user must provide an identity credential and a logo of their personal brand. Then you must follow the security parameters and price your works to start selling.
devian art
Devian Art is one of the best known platforms for artists, designers and illustrators to share their creations. It has the largest user community of all platforms of its kind and has more than 45 million registered users.
It is easy to access, you just have to complete the registration form to enter the site and expose your work. The works are divided by a very specific categorization, but at the same time it makes it an intuitive and easy to use platform. To buy you just have to get in direct contact with the seller, once you have seen something you want to buy.
People Art Factory
An excellent site to buy and sell works of art, especially for Spanish speakers, since the platform is available in Spanish. It is characterized by the possibility of personalizing the sales space where the user presents his paintings.
People Art Factory has three types of users. The free user can expose an unlimited number of art galleries, but can only have 500 Mb of storage. The premium user pays 7.5 Euros per month and gets 2 Gb of storage with higher exposure and positioning. While professional users get exclusive training and support, plus all the storage they want.
Being a freelance artist
To give a better projection to your works of art, it is necessary to strengthen your personal brand to offer a professional service. Artwork sales portals are complementary to other sales channels that you can use.
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Create a professional blog with valuable content and create a portfolio or a gallery where you expose your creations and work processes. The WordPress platform is great to start with because it’s free and offers multiple easy-to-use tools.
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Create a web page, a direct communication channel with you where potential clients can meet you and know who you are as well as what you do. In addition to keeping your customers updated with new creations.
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Have a presence on social networks. Post photos of your creations and work processes. It is an opportunity to meet other artists and do coworking. Instagram is the social network that is usually used par excellence because it is very visual.
