Google unveils the new Android logo design, which continues to evolve to keep up with trends. In this case, we find ourselves with the platform’s commitment to an important change, both in the brand image and in its own design. For fans, who have been waiting for a new change of scenery since 2019, it is a long-awaited moment.
It’s been a long time since the days when the Android robot walked around all the logos and since the company used candy to name its updates. Google shows that it does not stop innovating so that its image always stays fresh. Now, the visual element of the new logo is the head of its iconic robot.
Robot and writing change
Take a good look at the images that accompany the news so you can see how far the change that Google has chosen for its operating system goes. First of all, the head of the robot that we see, which is like leaning out watching everything that happens on the mobile or tablet, is designed in 3D. These are different times and it was necessary for this image to have a little more “body”.
On the other hand, the writing of “Android” has also changed. Previously, Google had stuck to the idea of writing “android” in lowercase. Now what the company has done has been to capitalize the initial letter “A” and also make some adjustments to other letters. So, for example, both the “n” and the “r” are fully rounded and have a very attractive style.
Google has prepared us for change
It cannot be said that the premiere of the new logo is a surprise, since the company had already left breadcrumbs in which it was giving us clues about the plans it had. In the past CES you could already see the 3D head of the Android robot together with the writing of the name of the operating system as has now been confirmed. Therefore, it is clear that they had thought of it from afar and that they were simply waiting for the moment to make it official.
In addition, different interpretations of the logo could be seen throughout past events that have served to set the stage so that the appearance of the robot’s head is received in a more familiar way. In an advertisement for several recent mobiles, such as the Samsung Galaxy S23 Ultra, both elements could also be seen. The journalists from 9 to 5 Google found something that caught their attention and they wrote to Google with the intention of asking if this was the new change in the brand image that had been discussed on previous occasions.
The company has confirmed that yes, it is the new image of the operating system and that soon they will be teaching more about it in other types of initiatives. The idea, except for surprise, is that the image change accompanies the launch of Android 14 once it is made available to users. That will mean that when you turn on your mobile, you will find the change in Android writing and the robot’s head in 3D. That should happen before the end of the year.
However, in view of Google’s words, it is clear that we are going to have the opportunity to witness a greater campaign related to the new Android identity. Most likely, there will be a press release on the horizon and some other initiative to give it more fame. Let’s not forget that Google has always made the most of the popularity of both the Android image and the robot image, which is one of the most identifiable elements of the mobile sector.
